“BARSIS” LLC initially entered the Armenian market as the official representative of L’OREAL in Armenia, encompassing renowned brands such as Garnier, Elseve, and Maybelline. At its inception, the company operated with a single store and a dedicated team of 12 individuals. Through persistent and purpose-driven efforts, the company has made substantial strides. Presently, it boasts an impressive network of 29 stores, holds a prominent position among the leading taxpayers, and provides gainful employment to a workforce of 700 individuals. At present, “BARSIS” LLC proudly represents a range of distinguished trademarks, including NOR TUN, KALDO and MARY. The company’s scope of activities encompasses the importation of construction materials, fragrances, cosmetics, household goods, and engages in both retail and wholesale operations. KALDO emerged as a distinct brand in 2009 and has since evolved into a significant manufacturer of metal-plastic and polypropylene pipes. The company’s imports originate from diverse corners of the world, notably Europe and Asia. Functioning as a comprehensive wholesale and retail enterprise, “BARSIS” collaborates closely with more than 600 wholesale buyers and retail establishments, reaching across Yerevan and extending to all regions throughout Armenia. The expansive warehousing facilities, spanning approximately 38,000 square meters, coupled with a sophisticated logistics infrastructure, facilitate streamlined operations. Paramount to the company’s endeavors is an unwavering commitment to product quality, aligned with rigorous European standards, and substantiated by an array of international certifications.
25
on the market
17
importing countries
700
employees
32
stores
83
global brands
1
satisfied customers
Hakob Menemshyan
CEO & Founder
Gegham Barseghyan
Chairman of the Board & Founder
Zhirayr Barseghyan
Board Member & Co-owner
Armen Barseghyan
Board Member & Co-owner
Levon Barseghyan
Board Member & Co-owner
Vardan Barseghyan
Board Member & Co-owner
David Arakelyan
Commercial Director
Albert Minasyan
Deputy Executive Director
Alexey Avagyan
Financial Director
Gurgen Ghazazyan
Director of L'Oréal Paris Department
Georgi Minasyan
Business Operations Director
Yuriy Grigoryan
Head of Import Department
Raffi Muradyan
Head of Advertising & PR Department
Robert Sargsyan
Chief Accountant
Artyom Hakobyan
Service Center Director
Ashot Davtyan
Director of Wholesale Department
Tigran Badalyan
Warehouse & Logistics Director
Nshan Barseghyan
Deputy Director for Global Affairs
Zara Galstyan
HRM Director
Aleksan Avetikyan
Director of “Nor Tun” Chain of Stores
Arsen Mkrtchyan
Head of IT
Hayk Ananyan
Director of Perfumery Department
A large chain of construction material suppliers in Armenia
MoreProduction of high-quality construction materials
MoreA large chain of perfume stores
MoreGlobal brand of care and beauty
MoreA large chain of construction material suppliers in Armenia
A leading chain of construction materials and repair supplies in Armenia, with over 1 million satisfied customers.
With a significant presence boasting 21 stores spread across Armenia, “NOR TUN” has earned notable acclaim, credited to the outstanding quality of its offerings and its adaptable pricing structure. Engaging in both retail and wholesale operations, “NOR TUN” specializes in distributing construction materials.
Aligned closely with the “NOR TUN” chain of stores, the affiliated service center takes on the intricate tasks of designing and installing heating and cooling systems for a diverse range of buildings, encompassing residential, commercial, and industrial structures. Moreover, the service center ensures the provision of warranty and post-warranty maintenance for an extensive inventory comprising over 70,000 boilers and air conditioning units currently in operation.
Expanding its scope, the service center offers installation services for approximately 1,000 varied products, including sanitary ceramics, suspended ceilings, laminate floors, and interior doors, among others. Adjacent to the service center lies a complementary laboratory, equipped to conduct comprehensive diagnostic assessments and repairs for various types of electromechanical equipment available within the network. This encompasses not only boilers and air conditioners but the entire spectrum of electromechanical products offered for sale within the network.
With a significant presence boasting 21 stores spread across Armenia, “NOR TUN” has earned notable acclaim, credited to the outstanding quality of its offerings and its adaptable pricing structure. Engaging in both retail and wholesale operations, “NOR TUN” specializes in distributing construction materials.
Aligned closely with the “NOR TUN” chain of stores, the affiliated service center takes on the intricate tasks of designing and installing heating and cooling systems for a diverse range of buildings, encompassing residential, commercial, and industrial structures. Moreover, the service center ensures the provision of warranty and post-warranty maintenance for an extensive inventory comprising over 70,000 boilers and air conditioning units currently in operation.
Expanding its scope, the service center offers installation services for approximately 1,000 varied products, including sanitary ceramics, suspended ceilings, laminate floors, and interior doors, among others. Adjacent to the service center lies a complementary laboratory, equipped to conduct comprehensive diagnostic assessments and repairs for various types of electromechanical equipment available within the network. This encompasses not only boilers and air conditioners but the entire spectrum of electromechanical products offered for sale within the network.
A leading chain of construction materials and repair supplies in Armenia, with over 1 million satisfied customers.
Production of high-quality construction materials
In 2010, "KALDO" brand achieved the ISO 9001:2008 international standard for quality management systems.
In response to market demand, “BARSIS” LLC expanded its operations into metal-plastic and polypropylene pipe production under “KALDO” brand in 2009. By September of that year, two production lines were operational, manufacturing pipes for both hot and cold water systems. In February 2012, to address evolving needs, a third production line was added.
Subsequently, “KALDO” brand introduced a diverse range of products to the market, including hoses, fittings, valves, fume systems, siphons, metal sinks, faucets, showers, pumps, and tools.
By 2012, “KALDO” had firmly established its presence in the market, evident from its participation in exhibitions held in Armenia and Georgia during the same year, where the brand garnered heightened interest. On June 23, 2010, “KALDO” brand achieved the prestigious ISO 9001:2008 international standard for quality management systems.
In response to market demand, “BARSIS” LLC expanded its operations into metal-plastic and polypropylene pipe production under “KALDO” brand in 2009. By September of that year, two production lines were operational, manufacturing pipes for both hot and cold water systems. In February 2012, to address evolving needs, a third production line was added.
Subsequently, “KALDO” brand introduced a diverse range of products to the market, including hoses, fittings, valves, fume systems, siphons, metal sinks, faucets, showers, pumps, and tools.
By 2012, “KALDO” had firmly established its presence in the market, evident from its participation in exhibitions held in Armenia and Georgia during the same year, where the brand garnered heightened interest. On June 23, 2010, “KALDO” brand achieved the prestigious ISO 9001:2008 international standard for quality management systems.
In 2010, "KALDO" brand achieved the ISO 9001:2008 international standard for quality management systems.
A large chain of perfume stores
The importer of over 33 world-famous brands in the field of perfumery
Since its establishment in 1996, “Mary’s” chain of perfume stores has established a unique presence in Yerevan. The journey began with the opening of the first-ever perfume store in Armenia, located at 31 Abovyan street. The following year saw the introduction of the second establishment, and today the chain proudly operates 7 stores.
Throughout its history, “Mary’s” chain of perfume stores has earned considerable acclaim, owing to its commitment to superior product quality and flexible pricing strategies. Serving as the exclusive and authorized representative, “Mary’s” chain of perfume stores is the sole distributor of renowned brands within the Republic of Armenia. Notable among these brands are Pupa Milano, Garnier, L’Oréal Paris, Maybelline New York, Lirene, Van Cleef & Arpels, S.T. Dupont, Boucheron, Montblanc, Jimmy Choo, Karl Lagerfeld, Lanvin Paris, Coach, Mesauda Milano, and many more.
Since its establishment in 1996, “Mary’s” chain of perfume stores has established a unique presence in Yerevan. The journey began with the opening of the first-ever perfume store in Armenia, located at 31 Abovyan street. The following year saw the introduction of the second establishment, and today the chain proudly operates 7 stores.
Throughout its history, “Mary’s” chain of perfume stores has earned considerable acclaim, owing to its commitment to superior product quality and flexible pricing strategies. Serving as the exclusive and authorized representative, “Mary’s” chain of perfume stores is the sole distributor of renowned brands within the Republic of Armenia. Notable among these brands are Pupa Milano, Garnier, L’Oréal Paris, Maybelline New York, Lirene, Van Cleef & Arpels, S.T. Dupont, Boucheron, Montblanc, Jimmy Choo, Karl Lagerfeld, Lanvin Paris, Coach, Mesauda Milano, and many more.
The importer of over 33 world-famous brands in the field of perfumery
Global brand of care and beauty
The designated importer for the globally acclaimed L'Oréal brand in Armenia
Since 1998, “BARSIS” has established a longstanding partnership with the renowned company L’Oréal. As the official representative of L’Oréal’s premium and luxury brands in Armenia, “BARSIS” oversees the distribution of esteemed lines such as Garnier, L’Oréal Paris, and Maybelline. With over 703 sales points and a dedicated team of 35 professionals, “BARSIS” ensures widespread accessibility and exceptional service. L’Oréal, renowned for its cosmetics, fragrances, and skincare products, boasts an impressive portfolio including brands like L’Oréal Paris, Garnier, Maybelline New York, Giorgio Armani, Lancôme, Yves Saint Laurent, Biotherm, Valentino, Prada, and Maison Margiela.
Currently, our Armenian representation actively manages and supervises the import of goods from Russia and Paris.
Since 1998, “BARSIS” has established a longstanding partnership with the renowned company L’Oréal. As the official representative of L’Oréal’s premium and luxury brands in Armenia, “BARSIS” oversees the distribution of esteemed lines such as Garnier, L’Oréal Paris, and Maybelline. With over 703 sales points and a dedicated team of 35 professionals, “BARSIS” ensures widespread accessibility and exceptional service. L’Oréal, renowned for its cosmetics, fragrances, and skincare products, boasts an impressive portfolio including brands like L’Oréal Paris, Garnier, Maybelline New York, Giorgio Armani, Lancôme, Yves Saint Laurent, Biotherm, Valentino, Prada, and Maison Margiela.
Currently, our Armenian representation actively manages and supervises the import of goods from Russia and Paris.
The designated importer for the globally acclaimed L'Oréal brand in Armenia
brands
brands
"BARSIS" LLC, serving as the authorized representative of 4 renowned brands, specializes in importing over 83 diverse brands, spanning construction materials, cosmetics, and household products, to meet the needs of consumers across Armenia.
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